Advanced Typography / Final Compilation & Reflection

22/4/2025 - 22/7/2025 (Week 1 - 14)

Rachel Ng Jie Ting/ 0378902

Bachelors of  design (Honours) in creative media

Advanced Typography / Final Compilation & Reflection

---

Table of content 

Instructions (Links to respective blogs)

Task 1 : Exercises 

Exercise 1 : Typographic Systems

Exercise 2 : Type & Play 

Task 2 : Key Artwork & Collateral

Task 2A — Key Artwork (10%)

Task 2B: Collateral (20%)

Task 3 : Type Exploration and Application

Reflection

---

Instructions

Module Information Booklet

Links to Respective Blog

Task 1 : Exercises 

Task 2 : Key Artwork & Collateral

Task 3 : Type Exploration and Application

---

Task 1 : Exercises 

22/4/2025 - 13/5/2025 (Week 1 - 4)

Exercise 1 : Typographic Systems

Fig 1.1 - Axial System Final, Week 2 (29/4/2025)

Fig 1.2 - Radial System Final, Week 2 (29/4/2025)

Fig 1.3 - Dilatational System Final, Week 2 (29/4/2025)

Fig 1.4 - Random System Final, Week 2 (29/4/2025)

Fig 1.5 - Grid System Final, Week 2 (29/4/2025)

Fig 1.6 - Transitional System Final, Week 2 (29/4/2025)

Fig 1.7 - Modular System Final, Week 2 (29/4/2025)

Fig 1.8 - Bilateral System Final, Week 2 (29/4/2025)

Fig 1.9 - Typographic System Final (PDF), Week 2 (29/4/2025)

Fig 1.10 - Typographic System Final with grids (PDF), Week 2 (29/4/2025)

Exercise 2 : Type & Play 

Fig 1.11 - Tracing, Week 3 (8/05/2024)

Fig 1.12 - Reference font, Week 3 (8/05/2024)

Fig 1.13 - Refining process, Week 3 (8/05/2024)

Fig 1.14 - Final (Ver 1), Week 3 (8/05/2024)

Fig 1.15 - After feedback refinement, Week 3 (8/05/2024)

Fig 1.16 - Final letterform, Week 3 (8/05/2024)

Fig 1.17 - Exercise 2 Part 1 PDF Compilation, Week 3 (8/05/2024)

Fig 1.18 - Final: Type and Play (Part 2), Week 4 (13/05/2024)

Fig 1.19 - Final: Type and Play (Part 2) PDF, Week 4 (13/05/2024)

---

Task 2 : Key Artwork & Collateral

13/5/2025 - 10/6/2025 (Week 4 - 8)

Task 2A — Key Artwork (10%)

Fig 2.1 - Black wordmark on white background, Week 7 (3/6/2025)

Fig 2.2 - White wordmark on black background, Week 7 (3/6/2025)

Fig 2.3 - Colour Palette, Week 7 (3/6/2025)

Fig 2.4 - Wordmark in actual colours on lightest shade of colour palette, Week 7 (3/6/2025)

Fig 2.5 - Wordmark in lightest shade of colour palette on darkest shade of colour palette, Week 7 (3/6/2025)

Fig 2.6 - Finalized Animation, Week 7 (3/6/2025)

Fig 2.7 - Task 2A PDF Compilation, Week 7 (3/6/2025)

Task 2B: Collateral (20%)

Fig 2.8 - Collateral 1, Week 8 (13/6/2025)

Fig 2.9 - Collateral 2, Week 8 (13/6/2025)

Fig 2.10 - Collateral 3, Week 8 (13/6/2025)

Fig 2.11 - Instagram page design layout, Week 8 (13/6/2025)

Instagram link: https://www.instagram.com/r.a.c.h.e.l_42/

Fig 2.12 - Instagram page screenshot, Week 8 (13/6/2025)

Fig 2.13 - Task 2B PDF Compilation, Week 8 (13/6/2025)

---

Task 3 : Type Exploration and Application

10/6/2025 - 15/7/2025 (Week 8 - 13)

Finalized Letterforms

Click here to download Snake Game Font

Fig 3.1 - Finalized letterforms (PDF), Week 13 (19/7/2025)

Font Presentation artworks

Fig 3.2 - Font Presentation 1, Week 13 (19/7/2025)

Fig 3.3 - Font Presentation 2, Week 13 (19/7/2025)

Fig 3.4 - Font Presentation 3, Week 13 (19/7/2025)

Fig 3.5 - Font Presentation 4, Week 13 (19/7/2025)

Fig 3.6 - Font Presentation 5, Week 13 (19/7/2025)

Fig 3.7 - Font Presentation (PDF), Week 13 (19/7/2025)

Font Application

 

Fig 3.8 - Font Application 1, Week 13 (19/7/2025)

Fig 3.9 - Font Application 2, Week 13 (19/7/2025)

Fig 3.10 - Font Application 3, Week 13 (19/7/2025)

Fig 3.11 - Font Application 4, Week 13 (19/7/2025)

Fig 3.12 - Font Application 5, Week 13 (19/7/2025)

Fig 3.13 - Font Application (PDF), Week 13 (19/7/2025)

---

Reflections

Experience :

While working on the tasks in this module, I gained new skills and learned many things. Some parts were difficult, but those challenges helped me grow. I also got to practice the skills I already had and see how I could use them better.

Observations :

Learning about typographic systems helped me understand the basic steps needed for each task. I also started to see my designs in a new way, paying more attention to small details that made my work look more complete and well-done.

Findings :

This module gave me a chance to polish up my skills in software like After Effects, Photoshop, and Illustrator. I also got the chance to explore new tools like BirdFont, as an alternative to Fontlab and FontForge. Trying out these programs taught me useful skills that I can use in future projects.